TY - BOOK AU - Quinn,Clark N. TI - Designing mLearning: tapping into the mobile revolution for organizational performance SN - 9780470604489 (hbk) PY - 2011/// CY - San Francisco PB - Pfeiffer KW - Management KW - Communication systems KW - Mobile communication systems KW - Organizational learning KW - Organizational effectiveness KW - Information technology KW - Employees KW - Training of KW - Computer-assisted instruction KW - BUSINESS & ECONOMICS / Training KW - bisacsh N1 - Includes bibliographical references and index N2 - 'This book presents principles for designing and implementing mobile learning solutions. Based upon previous mobile writing and thinking, this invaluable resource captures the resulting integrated approach and provides guidance for mobile learning regardless of device. The book debunks the myths, defines the opportunity, presents examples, provides guiding principles, structures the design process, presents implementation considerations, and places mobile learning in the overall strategic picture. It is intended to be the definitive work on mobile learning design.'-- ER -