Scott, Peter R., 1964-
Auditing social media : a governance and risk guide /
Peter R. Scott, J. Mike Jacka
- Hoboken, N.J. : Wiley, 2011.
- xx, 187 p. ; 24 cm.
Includes bibliographical references and index.
9781118061756 (cloth) RM154.85
Internet marketing.
Social media.
Business enterprises--Computer networks.
Customer relations--Technological innovations.