Grewal, Dhruv.

M : marketing / Marketing. Dhruv Grewal, Michael Levy. - 3rd ed. - New York, NY : McGraw-Hill/Irwin, 2013. - xiv, 450 p., [34 p.] : ill. (col.) ; 28 cm.

Title from cover.

Includes bibliographical references and index.

9780078028854 (alk. paper : pbk.) RM214.56 007802885X (alk. paper : pbk.)


Marketing.