TY  - BOOK
AU  - Shapiro,Aaron
TI  - Users not customers: who really determines the success of your business 
SN  - 9780670920976 (pbk.)
PY  - 2011///
CY  - London
PB  - Portfolio Penguin
KW  - Customer relations
KW  - Consumer satisfaction
KW  - Information technology
KW  - Management
KW  - Internet marketing
KW  - Electronic commerce
N1  - First published in the United States of America by Portfolio Penguin, a member of Penguin Group (USA) Inc. 2011 ; first published in Great Britain by Portfolio Penguin 2011; Includes bibliographical references and index
ER  -