Solomon, Michael R. <br/><br/>
Marketing :  real people, real choices / 
Michael R. Solomon, Greg W. Marshall, Elnora W. Stuart 
 - Upper Saddle River, N.J. :  Pearson Prentice Hall,  2012. 
 - 594 p. :  ill. ;  28 cm. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>9780132494021 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing--Vocational guidance.<br/>Industrial management.<br/>Marketing.