Gutzman, Alexis D.

The e-commerce arsenal : 12 technologies you need to prevail in the digital arena / Alexis D. Gutzman. - New York : AMACOM, 2001. - xvi, 302 p. : ill. ; 24 cm.

Includes bibliographical references (p. [287]-289) and index.

0814406238 (pbk.) Hadiah

00-049579


Electronic commerce.
Web sites--Design.
Internet advertising.
Internet marketing.