TY - BOOK AU - Howes,David TI - Cross-cultural consumption: global markets, local realities SN - 0415138884 PY - 1996/// CY - London PB - Routledge KW - Consumption (Economics) KW - Social aspects KW - Culture diffusion KW - Economic aspects KW - Diffusion of innovations N1 - Includes bibliographical references and index ER -