TY  - BOOK
AU  - Manning,Gerald L.
AU  - Ahearne,Michael
AU  - Reece,Barry L.
TI  - Selling today: partnering to create value 
SN  - 9780132570190
PY  - 2012///
CY  - Upple Saddle, New Jersey
PB  - Pearson
KW  - Selling
KW  - Marketing
KW  - Business
KW  - Retail trade
KW  - Sales promotion
N1  - New subtitile : partnering to create value; Includes bibliographical references and index
ER  -