Manning, Gerald L. <br/><br/>
Selling today :  partnering to create value / 
Gerald L. Manning, Michael Ahearne, Barry L. Reece. 
 - 12th ed. 
 - Upple Saddle, New Jersey :  Pearson,  2012. 
 - 544 p. :  ill. ;  28 cm. 
<br/><br/> New subtitile : partnering to create value. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>9780132570190  RM725.00 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Selling.<br/>Marketing.<br/>Business.<br/>Retail trade.<br/>Sales promotion.