Ulmer, Robert R., 1969

Effective crisis communication : moving from crisis to opportunity / Robert R. Ulmer, Timothy L. Sellnow, Matthew W. Seeger. - 2nd ed. - Thousand Oaks : SAGE, 2011. - xvii, 239 p. ; 23 cm.

Includes bibliographical references and index.

9781412980333 (hbk.) 9781412980340 (pbk.) RM140.78


Crisis management.
Emergency management.
Communication in management.
Communication in organizations.