Zikmund, William G.

Business Research Methods / William G. Zikmund ...[et al.]. - 8th ed. - Australia : South-Western/Cengage Learning, 2010. - xxii, 674 p. : ill. ; 29 cm.

Includes bibliographical references and index.



9781439080672 (pbk.) RM753.32 1439080674 (pbk.)


Business--Research.
Management--Research.