Controversy advertising : 
how advertisers present points of view in public affairs : a worldwide study sponsored by International Advertising Association sustaining and organizational members. 
 - New York :  Hastings House,  1977 
 - 188 p. :  ill. ;  24 cm. 
<br/><br/> 'The analytical text and case examples were prepared by Albert Stridsberg.' 
<br/><br/><label>ISBN: </label>0803812140 
<br/><br/><label>LCCN: </label>76-056361 //r84 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Advertising<br/>Advertising--Psychological aspects<br/>Advertising, Public service