Gessinger, G. H. <br/><br/>
Materials and innovative product development :  using common sense / 
Gernot H. Gessinger 
 - Burlington, MA :  Butterworth-Heinemann,  c2009 
 - xxv, 268 p. :  ill. ;  25 cm. 
<br/><br/>Includes bibliographical references and index 
<br/><br/><label>ISBN: </label>9781856175593 (hbk.)  RM199.44 1856175596 (hbk.) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Materials science<br/>Product management<br/>New products<br/>Research, Industrial--Management