Christensen, Jens

Global experience industries : the business of the experience economy / Jens Christensen - Oakville, CT : Aarhus University Press, 2009 - 454 p. : ill. ; 25 cm.

Includes bibliographical references (p. 415-425) and index

9788779344327 (pbk.) RM183.54 8779344321


Customer services--Economic aspects
Experience--Economic aspects
Service industries--Economic aspects
Cultural industries--Economic aspects
Globalization--Economic aspects