Keegan, Warren J. <br/><br/>
Global marketing / 
Warren J. Keegan, Mark C. Green. 
 - 6th ed. 
 - Upper Saddle River, N.J. :  Prentice Hall,  2011. 
 - xxxiv, 587 p. :  ill. (some col.), maps (chiefly col.) ;  28 cm. 
<br/><br/>Includes bibliographical references and indexes. 
<br/><br/>
<br/><br/><label>ISBN: </label>9780137023868 (pbk. : alk. paper)  RM507.25 9780137024278 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Export marketing.