TY - BOOK AU - Heskett,James L. AU - Sasser,Earl W. AU - Wheeler,Joe TI - The ownership quotient: putting the service profit chain to work for unbeatable competitive advantage SN - 1422110230 (hbk.) PY - 2008/// CY - Boston, Mass. PB - Harvard Business Press KW - Word-of-mouth advertising KW - Customer services KW - Employee ownership N1 - Includes bibliographical references (p. 209-214) and index ER -