TY  - BOOK
AU  - Baran,Stanley J.
TI  - Introduction to mass communication: media literacy and culture 
SN  - 9780073378909
PY  - 2010///
CY  - Massachusetts
PB  - McGraw-Hill Higher Education
KW  - Mass media
KW  - Mass media and culture
KW  - Media literacy
N1  - Book with ISBN 9780071078771, international student edition is published in 2010 at New York; Includes bibliographical references (p. R-1-R-12) and index
ER  -