Baran, Stanley J.,

Introduction to mass communication : media literacy and culture / Stanley Baran. - 6th edition. - Massachusetts : McGraw-Hill Higher Education, 2010. - xxiv, 450, [42] pages : illustrations ; 28 cm.

Book with ISBN 9780071078771, international student edition is published in 2010 at New York.

Includes bibliographical references (p. R-1-R-12) and index.

9780073378909 RM335.89 0073378909 9780071078771 Hadiah


Mass media.
Mass media and culture.
Media literacy.