TY - BOOK AU - Diana,David P. TI - Marketing for the mental health professional: an innovative guide for practitioners SN - 9780470560914 (pbk.) PY - 2010/// CY - Hoboken, N.J. PB - Wiley KW - Mental health services KW - Marketing KW - Mental Health Services KW - organization & administration KW - Achievement KW - Marketing of Health Services KW - Professional-Patient Relations N1 - Includes bibliographical references and index N2 - 'There are a few available training programs on the practical aspects of succeeding in the mental health profession for mental health professionals. Marketing for the Mental Health Professional provides powerful, proven sales and marketing techniques as well as strategies to achieve high quality, value-based services in the mental health practice. Filled with real-life stories and helpful tips, this book presents tools for generating better publicity, conducting a job search, understanding the value propositions, and engaging with clients for long-term success for both new and seasoned practitioners.'--Provided by publisher ER -