Sargent, Hugh Williams,  1914- <br/><br/>
Consumer-product rating publications and buying behavior / 
by Hugh W. Sargent 
 - Urbana :  University of Illinois,  1959 
 - 80 p. ;  23 cm. 
<br/><br/>Bibliography : p. 78-80 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Consumer behavior