Walters, C. Glenn <br/><br/>
Consumer behavior :  theory and practice / 
C. Glenn Walters 
 - revised edition 
 - Homewood, Ill. :  Richard D. Irwin,  1974 
 - 590 p. :  ill. ;  24 cm. 
<br/><br/>Bibliographical references and index included 
<br/><br/><label>ISBN: </label>025601597X 
<br/><br/><label>LCCN: </label>73-093356 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Consumers