Schiffman, Leon G. <br/><br/>
Consumer behavior / 
Leon G. Schiffman, Leslie Lazar Kanuk. 
 - 2nd ed. 
 - Englewood Cliffs, N.J. :  Prentice-Hall,  1983. 
 - xix, 615 p. :  ill. ;  24 cm. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>LCCN: </label>82-22966 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Consumers.<br/>Motivation research (Marketing).