Sternthal, Brian <br/><br/>
Consumer behavior :  an information processing perspective / 
Brian Sternthal, C. Samuel Craig 
 - Englewood Cliffs, N.J. :  Prentice-Hall,  1982 
 - xix, 358 p.:  ill. ;  25 cm. 
<br/><br/> Includes index 
<br/><br/>Bibliography: p.327-342 
<br/><br/><label>ISBN: </label>0131692844 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Consumers