TY  - BOOK
AU  - Walters,C.Glenn
AU  - Bergiel,Blaise J.
TI  - Consumer behavior: a decision-making approach 
SN  - 0538802006
PY  - 1989///
CY  - Cincinnati
PB  - South-Western Pub. Co.
KW  - Consumer behavior
N1  - Includes bibliographies and index
ER  -