Al-Shammari, Minwir,  1962- <br/><br/>
Customer knowledge management :  people, processes, and technology / 
Minwir Al-Shammari 
 - Hershey, PA :  Information Science Reference,  2009 
 - xxiv, 360 p. :  ill. ;  27 cm. 
<br/><br/> 'Premier reference source'--Cover. 
<br/><br/>Includes bibliographical references and index 
<br/><br/><label>ISBN: </label>9781605662589 (hardcover)  RM564.30 1605662585 (hardcover) 9781605662596 (ebook) 1605662593 (ebook) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Customer relations<br/>Relationship marketing