TY  - BOOK
TI  - Managing markets and customers
T2  - Management extra
SN  - 9780080557397
PY  - 2009///
CY  - Amsterdam, Boston
PB  - Elsevier/Pergamon Flexible Learning/eLEARN
KW  - Marketing
KW  - Management
KW  - Consumer behavior
KW  - Consumer satisfaction
ER  -