TY  - BOOK
AU  - Blythe,Jim
TI  - Marketing essentials 2008-2009
T2  - Official CIM coursebook
SN  - 9781856175036
PY  - 2008///
CY  - Oxford, United Kingdom
PB  - Elsevier/Butterworth-Heinemann
KW  - Marketing
N1  - Professional certificate in Marketing; Includes index
ER  -