Strategic technology management : building bridges between sciences, engineering, and business management /
edited by George Tesar ... [et al.]
- 2nd ed.
- London : Imperial College Press ; 2008
- x, 461 p. : ill. ; 24 cm.
Includes bibliographical references and index
9781860948749 RM295.70 9781860949265 (pbk.)
Research, Industrial--Economic aspects New products--Marketing