Strategic technology management : building bridges between sciences, engineering, and business management / edited by George Tesar ... [et al.] - 2nd ed. - London : Imperial College Press ; 2008 - x, 461 p. : ill. ; 24 cm.

Includes bibliographical references and index

9781860948749 RM295.70 9781860949265 (pbk.)


Research, Industrial--Economic aspects
New products--Marketing