Vichas, Robert P. <br/><br/>
Complete handbook of profitable marketing research techniques / 
Robert P.Vichas 
 - Englewood Cliffs, N.J. :  Prentice-Hall ,  1982 
 - 432p.;  29cm. 
<br/><br/><label>ISBN: </label>0131611585 
<br/><br/><label>LCCN: </label>81-15796 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing research