Mathur, U. C.,  1938- <br/><br/>
International marketing management :  text and cases / 
U.C. Mathur. 
 - Los Angeles :  SAGE Publications,  2008. 
 - 582 p. :  ill. ;  24 cm. 
<br/><br/>Includes index. 
<br/><br/><label>ISBN: </label>9780761936404 (pbk.)  RM218.50 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Export marketing--Management.<br/>Export marketing--Management.--India<br/>International trade.<br/>International trade--India.