TY  - BOOK
AU  - Brassington,Frances
AU  - Pettitt,Stephen
TI  - Essentials of marketing
SN  - 027370818X (pbk.)
PY  - 2007///
CY  - Harlow, England
PB  - Prentice Hall/Financial Times
KW  - Marketing
N1  - Includes bibliographical references and indexes
ER  -