TY  - BOOK
AU  - Cavusgil,S.Tamer
AU  - Knight,Gary A.
AU  - Riesenberger,John R.
TI  - International business: strategy, management, and the new realities 
SN  - 0131738607 (hbk.)
PY  - 2008///
CY  - Upper saddle River, N. J.
PB  - Pearson/Prentice Hall
KW  - International business enterprises
KW  - Management
N1  - Includes bibliographical references (p. 623-639) and indexes; Buku bacaan asas fakulti
ER  -