Consumer Driven Electronic Transformation Applying New Technologies to Enthuse Consumers and Transform the Supply Chain / [electronic resource] : edited by Georgios J. Doukidis, Adam P. Vrechopoulos. - Berlin, Heidelberg : Springer Berlin Heidelberg, 2005. - x, 256 p. : ill., digital ; 24 cm.

9783540270591 (electronic bk.) 9783540226116 (paper)


Business logistics--Management.
Economics/Management Science.
Marketing.
Production/Logistics.

HD38.5 / .C65 2005

658.78