TY  - BOOK
AU  - Muller-Bungart,Michael
ED  - SpringerLink (Online service)
TI  - Revenue Management with Flexible Products: Models and Methods for the Broadcasting Industry 
SN  - 9783540723165 (electronic bk.)
U1  - 384.540681 22
PY  - 2007///
CY  - Berlin, Heidelberg
PB  - Springer-Verlag Berlin Heidelberg
KW  - Revenue management
KW  - Broadcasting
KW  - Economics/Management Science
KW  - Management
KW  - Marketing
KW  - Media Management
KW  - Operations Research/Decision Theory
UR  - https://eresourcesptsl.ukm.remotexs.co/login?url=http://dx.doi.org/10.1007/978-3-540-72316-5
ER  -