Head, Keith. Elements of Multinational Strategy [electronic resource] / by Keith Head. - Berlin, Heidelberg : Springer-Verlag Berlin Heidelberg, 2007. - xii, 208 p. : ill., digital ; 24 cm. ISBN: 9783540447665 (electronic bk.) 9783540447658 (paper) Subjects--Topical Terms: International business enterprises--Management.Strategic planning.Business planning.