TY  - BOOK
AU  - Jhally,Sut
TI  - The Codes of advertising: fetishism and the political economy of meaning in the consumer society 
SN  - 041590353X
PY  - 1990///
CY  - New York
PB  - Routledge
KW  - Advertising
KW  - Social aspects
KW  - Symbolism in advertising
KW  - Mass media
N1  - Published in 1987 by St. Martin's Press; Bibliography: p. 206-221
ER  -