Cateora, Philip R. <br/><br/>
International marketing / 
Philip R. Cateora, John L. Graham 
 - 13th ed. 
 - Boston, Mass. :  McGraw-Hill/Irwin,  2007 
 - xxxii, 702 p. :  ill. ;  29 cm. 
<br/><br/> Includes index 
<br/><br/>
<br/><br/><label>ISBN: </label>0073080063 (hbk.)  RM523.60 9780073080062 (hbk.) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Export marketing<br/>International business enterprises