Gass, Robert H.

Persuasion, social influence, and compliance gaining / Robert H. Gass, John S. Seiter - 3rd ed. - Boston : Pearson/Allyn & Bacon, 2007 - xv, 384 p. : ill. ; 24 cm.

Includes bibliographical references and indexes

0205462162 (pbk.) RM244.19 9780205462162


Persuasion (Psychology)
Influence (Psychology)
Manipulative behavior