Public relations :  strategies and tactics : study edition / 
Dennis L. Wilcox ... [et.al] 
 - 8th ed. 
 - New York :  Pearson,  2007 
<br/><br/> A previous edition was published under'Public relations : strategies and tactics' 
<br/><br/><br/>Bibliography : p. 611-615 
<br/><br/><label>ISBN: </label>0205491685  RM 398.60 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Public relations<br/>Public relations--United States