Clancy, Kevin J., 1942-

The marketing revolution : a radical manifesto for dominating the marketplace / Kevin J. Clancy, Robert S. Shulman - [New York, N.Y.] : HarperBusiness, 1991 - viii, 314 p. : ill. ; 24 cm.

Includes bibliographical references and index

0887304818 Hadiah


Marketing--Management
Marketing research