Hogan, Kevin. <br/><br/>
Covert persuasion :  psychological tactics and tricks to win the game / 
Kevin Hogan, James Speakman. 
 - Hoboken, N.J. :  John Wiley & Sons, Inc.,  2006. 
 - xvi, 223 p. ;  23 cm. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>9780470051412 (cloth : alk. paper) 0470051418 (hbk.)  RM62.65 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Persuasion (Psychology).<br/>Selling--Psychological aspects.<br/>Interpersonal communication.<br/>Interpersonal relations.