Block, Martin P., 1946-

Business-to-business market research / Martin P. Block, Tamara S. Block - 2nd ed. - Mason, Ohio : Thomson, 2005 - x, 277 p. : ill. ; 24 cm. + 1 computer laser optical disc (4 3/4 in.)

Book is accompanied by 1 computer laser optical disc, entitled'Data CD-ROM for Martin P. Block & Tamara S. Block, Business-to-business marketing research' bearing the same call number and available at Bahagian Koleksi Media

Includes bibliographical references and index

0324400721 RM257.91


Industrial marketing--Research
Industrial marketing--Management
Marketing research