Business-to-business market research /
Martin P. Block, Tamara S. Block
- 2nd ed.
- Mason, Ohio : Thomson, 2005
- x, 277 p. : ill. ; 24 cm. + 1 computer laser optical disc (4 3/4 in.)
Book is accompanied by 1 computer laser optical disc, entitled'Data CD-ROM for Martin P. Block & Tamara S. Block, Business-to-business marketing research' bearing the same call number and available at Bahagian Koleksi Media
Includes bibliographical references and index
0324400721 RM257.91
Industrial marketing--Research Industrial marketing--Management Marketing research