Gladwell, Malcolm,  1963- <br/><br/>
The tipping point :  how little things can make a big difference / 
Malcolm Gladwell ; [with a new afterword by the author] 
 - 1st Back Bay pbk. ed. 
 - Boston :  Back Bay Books,  2002 
 - xii, 301 p. :  ill. ;  21 cm. 
<br/><br/> Originally published: Boston : Little Brown, c2000 
<br/><br/><label>ISBN: </label>0316346624 (pbk.)  RM54.90 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Social psychology<br/>Contagion (Social psychology)<br/>Causation<br/>Context effects (Psychology)