Egan, John,  1952- <br/><br/>
Relationship marketing :  exploring relationship strategies in marketing / 
John Egan 
 - 2nd ed. 
 - Harlow :  Financial Times/Prentice Hall,  2004 
 - xxiii, 268 p. :  ill. ;  25 cm 
<br/><br/>Includes bibliographical references and index 
<br/><br/>
<br/><br/><label>ISBN: </label>0273686232 (pbk. )  RM236.21 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Relationship marketing