The virtual customer : a new paradigm for improving customer relations in libraries and information services : satellite meeting, Sao Paulo, Brasil, August 18-20,2004 = O cliente virtual : um novo paradigma para melhorar o relacionamento entre clientes e servicos de informacao e bibliotecas / edited by Sueli Mara Soares Pinto Ferreira and Rejean Savard - Munchen : K. G. Saur, 2005 - xvi, 385 p. : ill. ; 21 cm. - IFLA publications ; 117 .

Contains the'Proceedings of a satellite meeting, organized by the Managementand Marketing Section of IFLA, held in Sao Paulo in August 2004'

3598218451 Hadiah


Libraries--Public relations