The virtual customer : a new paradigm for improving customer relations in libraries and information services : satellite meeting, Sao Paulo, Brasil, August 18-20,2004 = O cliente virtual : um novo paradigma para melhorar o relacionamento entre clientes e servicos de informacao e bibliotecas /
edited by Sueli Mara Soares Pinto Ferreira and Rejean Savard
- Munchen : K. G. Saur, 2005
- xvi, 385 p. : ill. ; 21 cm.
- IFLA publications ; 117 .
Contains the'Proceedings of a satellite meeting, organized by the Managementand Marketing Section of IFLA, held in Sao Paulo in August 2004'