TY  - BOOK
AU  - Gillespie,Kate
AU  - Jeannet,Jean-Pierre
AU  - Hennessey,Hubert D.
TI  - Global marketing: an interactive approach 
SN  - 0618005080
PY  - 2004///
CY  - Boston
PB  - Houghton Mifflin Co.
KW  - Export marketing
KW  - Management
N1  - Includes bibliographical references and indexes
ER  -