Baye, Michael R., 1958-

Managerial economics and business strategy / Michael R. Baye - 5th ed. - Boston : McGraw-Hill, 2006 - xxxii, 620 p. : ill. (some col.) ; 24 cm. + 1 CD-ROM (4 3/4 in.)

Book is accompanied by one CD, entitled' Managerial economics and business strategy, Data CD-ROM' bearing the same call number and available at Bahagian Koleksi Media

Includes bibliographical references (p. 582-298) and indexes

0072983892 (alk. paper) RM464.83


Managerial economics
Strategic planning