Futrell, Charles

Fundamentals of selling : customers for life through service / Charles M. Futrell - 9th ed. - xxv, 658 p. : ill. ; 26 cm. + 1 CD-ROM (4 3/4 in.) - McGraw-Hill/Irwin series in marketing .

Book is accompanied by one CD, entitled' Fundamentals of selling : customers for life through service, ACT! EXPRESS,' bearing the same call number and available at Koleksi Media

Includes bibliographical references (p. 639-643) and index.


System requirements for accompanying CD-ROM: 133MHz IBM-compatible PC; Windows 98/Me/NT4/2000/XP

0072962100 (alk. paper) RM481.11 0072962151 (CD-ROM)


Selling.