TY  - BOOK
AU  - Cateora,Philip R.
AU  - Graham,John L.
TI  - International marketing
SN  - 0072833718 (hbk.)
PY  - 2005///
CY  - Boston
PB  - McGraw-Hill/Irwin
KW  - Export marketing
KW  - International business enterprises
N1  - Book is accompanied by 1 computer laser optical disc, entitled'Student CD-ROM to accompany International marketing, 12th ed.' bearing the same call number and available at Bahagian Koleksi Media; 3rd copy not accompanied by CD-ROM; Includes bibliographical references and indexes; Buku bacaan asas fakulti
ER  -