Marketing kit for dummies - Hiam, Alexander (Hoboken, NJ : Wiley, 2005)
Includes index.
Book is accompanied by one CD, entitled' Marketing kit for dummies' bearing the same call number and available at Bahagian Media
System requirements for accompanying CD-ROM: A PC with a Pentium processor or a faster processor; or, a Mac OS computer with a 68040 processor or a faster processor; Microsoft Windows 98 or later; or, Mac OS system software 8.1 or later; At least 16 MB of total RAM; for best performance, I recommend having at least 32 MB of RAM; A CD-ROM drive; A monitor capable of displaying at least 256 colors or grayscale.
Keywords: Marketing -- Management; Marketing; Internet marketing